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By: Michael A. Bell

How Golfer, Jason Day “Hits the Irons” May Help Your Business Adopt Technology

It seems that the choices in technology are overwhelming today. Most of us say, “I don’t have time to learn all of this stuff. I need to spend time with my clients.” So, technology tools are pushed to the corner for the “right time” to look at them. We might even buy new software or a cloud-based technology and still relegate it to the corner! Ironically, as I watched golf the other day, it occurred to me that golfer, Jason Day could help us think differently about how to adopt technology in business.


Even with enduring injuries, golfer Day maintained his number one ranking for nearly a year. Jason’s consistency is credited to his iron game. He has three moves1 that he uses consistently.

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